Semrén & Månsson

Designing for architects - the people who design our houses and infrastructure? Of course we were up to the challenge when Semrén and Månsson asked us to turn their new graphic profile into a super flexible web site.

The challenge was made more interesting when we realized we had to translate a bold visual identity – full of contrast – into a digital experience that felt equally dynamic. How could blue and red meet without clashing? How could structure and flexibility coexist?

Through an agile, iterative process, we shaped a modular design system that let the identity breathe and evolve across every page. The result is a seamless and thoroughly flexible front-end experience built on headless CMS, supporting a multi-site platform for the Swedish, Polish, and Russian markets – adaptable, expressive, and true to the architectural vision of Semrén 6 Månsson.